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An Honest Pint?

An Honest Pint?

Aaron Diamant

MILWAUKEE - If there's one thing Wisconsin's got plenty of...it's beer. From big clubs...to neighborhood bars...everyone serves it!

Turns out some Milwaukeeans aren't too picky about their brew.

TODAY'S TMJ4's Aaron Diamant asked one man, "When you order a draft beer, what do you expect?"

That man's answer: "Something cold."

But when we order a cold one, do we get as much as we expect? Whether scoring a dollar fill-up on Water Street, or paying a premium for a micro-brew....we found ourselves getting short pours.

We used a Tulip Glass to test this out. It has a line marking a true pint: 16 ounces. So there's plenty of room for a good pour...with some head on the beer, and still a little room at the top so you don't spill it.

Our producer asked bartenders for a pint of beer, but at bar after bar...the beer was well below the line.

Todd Soczka works in Milwaukee. He says, "It's kind of deceiving. You're thinking it's 16 ounces, but you really don't know cuz you don't know what size glass you're getting."

Most bars serve draft beer in a standard bar glass. But does that glass really hold a perfect pint? Here's the thing. Most bar 'pint' glasses look alike. But fill them up, and you see the difference. Some hold a true pint of beer, 16 ounces. But many others have a thicker bottom, and only hold 14 ounces.

Aaron Diamant showed these two glasses to one man and asked him to compare the glasses. When he held the 14 ounce glass, the man said, "This one's smaller. Less beer."

So why are some bars going with the thicker glass? We asked the guys who sell the glasses. Don Falk is the owner of B&K Bar Supply in West Allis.

"Every year beer prices go up, so the bars and restaurants have to pay more for the beer. Some of them don't choose to raise their price every year. So what do you do? Maybe give 'em a little less beer," Falk explains.

But is this fair? Folks we talked to had differing opinions.

Aaron: "Does that bother you?"

Ryan Garlock: "Kind of I guess. Never really thought about it."

Greg Benning put a different spin on it: "It's a recession. It's an allusion, and you can't go wrong. We got dollar beers from 4-9 right here!"

Aaron, laughing: "So you don't care how big it is do you?"

Randy Sprecher is a beer-pouring pro! He's the founder, president and head brewmaster at the Sprecher Brewing Company.

Sprecher tells us most people don't order by the pint...but just a tap of beer. The person pouring it probably doesn't even know the difference. Plus...You get what you pay for.

"It takes a lot of conditions, and you get exactly what you expect for your money," Sprecher explains.

We went to more than a dozen bars. Most of our pours were about 12 to 14 ounces. However, some of the bars where we ordered finer drinks, like Guinness beer and Strongbow cider, used the proper glass, and hit the target.

"You'll know your really high-end beer bar, a really conscientious one, whose maybe not serving a high volume, is that they've got glassware that matches with the style of the beer, and that makes a big difference," Sprecher tells us.

The bottom line: Just like everything else...beer prices are going up. So you can pay more, or get less.

We want to add, the point of this story is not to drink more when you go out. But people should be informed customers...and know exactly what they're paying for.

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